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Sticky Notes for HOPE

Posted on Nov 06, 2011

On behalf of The American Cancer Society Cancer Action Network (ACS CAN) GMMB created a national TV ad to urge Congress and the 12 members of the "super committee" to make cancer a national priority and protect programs on the front line in this fight. Filmed on the National Mall, friends and family members provided hand-written tributes to loved ones who have battled or continue to fight cancer. The day began with an empty wall, 1,584 sticky notes later, the wall literally sent a message of hope. 

Click here to read a blog about the creation of the wall from the ACS CAN President.